The Secret to Making More Money with Free Shipping
In the world of Amazon Prime, free shipping has become an expected standard for most online shoppers. For most of the bigger retailers, this does not pose any significant threat to their bottom line. But how can the smaller eCommerce owners compete in that environment? Shipping has been a topic that we’ve discussed briefly in the past, but today, we are talking about how you can offer free shipping as a merchant, without absolutely murdering your profitability.
We have found different solutions to create cost-efficient ways to ship for free to our clients. There are some impressive statistics behind some of the decisions we have both made.
On average, 58% of people will add more items to their cart to qualify for free shipping. If this minimum for free shipping is above your average order value, you have already found a way to make more from each customer on your site. Tune in to discover our tips and tactics for ensuring your customers’ happiness and increasing your bottom line with free shipping.
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